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| Criterion | ![]() UX Research Empathy Mapping | ![]() UX Research User Interviews | ![]() Operations 5 Whys | ![]() Operations Root Cause Analysis |
|---|---|---|---|---|
Purposedifferent | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description. | When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 30–60 min | 30–60 min per interview | 15-30 min | 1-4 h |
Participantsdifferent | 4-8 | 1 participant per interview | 2-6 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Empathy Map, Assumptions List, Research Gaps | Interview Notes, Themes, Insight Summary | Root cause notes, Countermeasures | Problem Statement, Cause Hypotheses, Confirmed Causes, Action Plan |
Tagsno overlap | SynthesisQualitativeWorkshop | QualitativeResearchCustomerDiscovery | Root causeIncidentLeanProblem solving | Root causeProblem solvingQualityIncident |



