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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work.With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.
Complexitydifferent
LowMediumLowLow
Timedifferent
30–60 min1-2 Tage5-20 min8-15 min
Participantsdifferent
4-8Based on research question1-201-10
Formatdifferent
WorkshopAsyncWorkshop + asyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsFindability Metrics, Path Analysis, Revised IAIdeenpool, Roh-Shortlist, ClusterSketch Set, Idea Shortlist, Direction Options
Tagsno overlap
SynthesisQualitativeWorkshop
Information architectureNavigationFindability
BrainstormingIdeationDivergenceSpeed
BrainstormingSketchingSpeedDivergenceDesign sprint
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