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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30–60 minStunden bis wenige Tage45-90 min45-60 min
Participantsdifferent
4-81-41-62-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsPretotyping sketch, Test setup, Conversion data, Go or no-go decisionLean Canvas, Core Assumptions, Experiment BacklogAssumption map, Test backlog, Risk ranking
Tagsno overlap
SynthesisQualitativeWorkshop
ValidationDemandMVP
StartupLeanAssumptionsBusiness model
AssumptionsRiskExperimentsValidation
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