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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.
Complexitydifferent
LowMediumLowMedium
Timedifferent
30–60 min1-3 Tage60–90 min1-3 h
Participantsdifferent
4-8Internes Team2-85-30
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsPersona Profiles, Needs Summary, Scenario NotesStakeholder Map, Engagement Plan, Risk NotesConsensus Clusters, Theme Titles, Priority Areas
Tagsno overlap
SynthesisQualitativeWorkshop
ResearchCustomerSynthesis
StakeholdersAlignmentFacilitationChange
FacilitationConsensusWorkshopAlignment
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