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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30–60 min1-2 h Setup, laufend1-5 Tage45-75 min
Participantsdifferent
4-82-6Nutzertraffic2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsOpportunity Solution Tree, Experiment Backlog, Learning LogClick Data, Interest Signal, Learning DecisionTest Matrix, Test Plan
Tagsno overlap
SynthesisQualitativeWorkshop
DiscoveryOutcomesExperimentsOpportunity
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryOptions
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