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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.
Complexitydifferent
LowLowMedium
Timedifferent
30–60 min30-60 min120 min initial, dann laufend
Participantsdifferent
4-82-63-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsCounter Metric List, Guardrail DefinitionsHEART-GSM Table, Dashboard
Tagsno overlap
SynthesisQualitativeWorkshop
MetricsMeasurementStrategyExperiments
MetricsUX researchMeasurementSatisfaction
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Affinity Diagramming
UX Research
Affinity Diagramming
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric