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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Risk Storming.
Architecture
Risk Storming
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.Helps clarify architecture context, options, and consequences in concrete terms. It organizes technical context, alternatives, and consequences. The result is captured as an Annotated Diagram, a Prioritized Risk List, and an Action Backlog.
Complexitydifferent
LowMediumHighLow
Timedifferent
30–60 min45-60 min1-4 Wochen60-90 min
Participantsdifferent
4-82-81-64-12
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsAssumption map, Test backlog, Risk rankingExperiment results, Decision log, Learning summaryAnnotated Diagram, Prioritized Risk List, Action Backlog
Tagsno overlap
SynthesisQualitativeWorkshop
AssumptionsRiskExperimentsValidation
ExperimentsGrowthAnalyticsValidation
RiskArchitectureWorkshopValidation
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