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| Criterion |  Innovation Double Diamond |  Delivery Communication Plan |  Facilitation Alignment Mapping |  Facilitation Storytelling |
|---|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | Wochen bis Monate | 45-90 min | 1-2 h | 45-120 min |
Participantsdifferent | 3-12 | 2-6 | 4-12 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | Communication Plan, Channel Matrix, Message Cadence | Alignment Map, Open Issues, Decision Questions | Narrative Outline, Key Message, Story Arc |
Tagsno overlap | ProcessDivergenceInnovation | CommunicationStakeholdersDeliveryPlanning | AlignmentStakeholdersStrategyFacilitation | CommunicationNarrativeStakeholdersFacilitation |