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| Criterion |  Operations DMAIC |  Growth Funnel Analysis |
|---|---|---|
Purposedifferent | For a process problem with fluctuating performance, the method brings analysis and improvement into a disciplined sequence. It creates a framework in which numbers, causes, and control come together. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. |
Complexitydifferent | High | Medium |
Timedifferent | 2-12 Wochen | 1-3 h |
Participantsdifferent | 3-10 | 1-5 |
Formatdifferent | Workshop + async | Async |
Outputdifferent | Project Charter, Measurement Plan, Cause Analysis, Control Plan | Funnel report, Drop-off analysis, Optimization hypotheses |
Tagsno overlap | Continuous improvementQualityProcess improvement | AnalyticsConversionGrowth |
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