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| Criterion |  Product Strategy DIBB |  Product Strategy Counter Metrics |
|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitysame | Low | Low |
Timedifferent | 1-2 h | 30-60 min |
Participantsdifferent | 2-8 | 2-6 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Counter Metric List, Guardrail Definitions |
Tags1 shared | StrategyDecisionAssumptionsHypothesis | MetricsMeasurementStrategyExperiments |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
