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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-4 WochenHalbtags-Workshop, dann iterativMultiple workshops over several weeks2-4 h
Participantsdifferent
5-203-122-83-10
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineHorizon map, Portfolio view, Initiatives per horizon, Resource planHooked loop, Trigger map, Reward design, Ethics checkStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
UX researchTrackingBehavior
StrategyInnovationPortfolioForesight
GrowthBehaviorRetention
StrategyPositioningInnovationValue
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