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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-4 Wochen20-35 min45-90 min1-5 Tage
Participantsdifferent
5-201-53-8Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshopAsync
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineTest Card with a pre-set thresholdImpact Map, Outcome Hypotheses, Delivery OptionsClick Data, Interest Signal, Learning Decision
Tagsno overlap
UX researchTrackingBehavior
ExperimentsValidationDiscoveryHypothesis
OutcomesStrategyBehaviorPlanning
ValidationExperimentsDemandDiscovery
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