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| Criterion |  UX Research Diary Study |  UX Research Surveys |  Product Strategy GIST Planning |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-4 Wochen | 3-14 Tage | Wochen bis Monate je Goal | 1-4 Wochen |
Participantsdifferent | 5-20 | 50+ | 3-10 | 1-6 |
Formatdifferent | Async | Async | Workshop + async | Async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Survey Results, Charts, Segment Insights | Goals, Idea bank, Step-project list, Tasks, Learning reports | Experiment results, Decision log, Learning summary |
Tagsno overlap | UX researchTrackingBehavior | QuantitativeResearchValidation | RoadmapOutcomesPlanningExperiments | ExperimentsGrowthAnalyticsValidation |