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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration for Soft Systems Methodology.
Systems Thinking
Soft Systems Methodology
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Soft Systems Methodology helps explore unclear or politically charged problems systematically. Instead of forcing a quick answer, the method builds a shared understanding of perspectives and room for action.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumHighHighMedium
Timedifferent
1-4 Wochen0.5-3 Tage1-4 Wochen45-60 min
Participantsdifferent
5-205-151-62-8
Formatdifferent
AsyncWorkshopAsyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineRich Picture, Root Definitions, Conceptual Models, Change AgendaExperiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
UX researchTrackingBehavior
Soft systemsComplexitySensemakingSystems thinking
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
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