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| Criterion |  UX Research Diary Study |  Decision Making Option Framing |  Growth A/B Testing |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 1-4 Wochen | 45-120 min | 1-4 Wochen | 45-75 min |
Participantsdifferent | 5-20 | 3-8 | 1-6 | 2-8 |
Formatdifferent | Async | Workshop + async | Async | Workshop |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Option Frames, Assumption Notes, Comparable Shortlist, Decision Inputs | Experiment results, Decision log, Learning summary | Test Matrix, Test Plan |
Tagsno overlap | UX researchTrackingBehavior | OptionsDecision framingStrategyComparison | ExperimentsGrowthAnalyticsValidation | ExperimentsValidationDiscoveryOptions |