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| Criterion |  UX Research Diary Study |  Product Discovery Jobs to Be Done |  Business Strategy GAP Analysis |  Product Discovery Opportunity Scoring |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-4 Wochen | 1-3 Wochen | 1-3 h | 60-120 min |
Participantsdifferent | 5-20 | 5-12 Interviews | 2-8 | 3-6 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Job Stories, Outcome Statements, Opportunity List | Gap Matrix, Action Plan, Risk Notes | Opportunity Score Table, Top Outcomes |
Tagsno overlap | UX researchTrackingBehavior | CustomerOutcomesNeeds | StrategyAnalysisPlanning | PrioritizationDiscoveryOutcomesNeeds |