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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
A paper-based illustration representing Wardley Mapping with its core stages and visible working result.
Systems Thinking
Wardley Mapping
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Wardley Mapping makes visible where an offering stands today and where it can evolve. The method connects user need, value chain, and evolution stages into a strategic basis for platform, build, or buy decisions.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-4 Wochen45-90 min1-3 h1-3 h
Participantsdifferent
5-203-82-102-8
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineImpact Map, Outcome Hypotheses, Delivery OptionsWardley Map, Strategic Options, Evolution NotesGap Matrix, Action Plan, Risk Notes
Tagsno overlap
UX researchTrackingBehavior
OutcomesStrategyBehaviorPlanning
StrategySystems thinkingDynamics
StrategyAnalysisPlanning
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