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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-4 WochenMultiple workshops over several weeks30-60 min60-120 min
Participantsdifferent
5-202-83-123-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineHooked loop, Trigger map, Reward design, Ethics checkSWOT matrix, Strategic options, Action listFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
UX researchTrackingBehavior
GrowthBehaviorRetention
StrategyAnalysisMarketPositioning
GrowthRetentionConversion
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