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| Criterion |  UX Research Diary Study |  UX Research HEART Framework |  Business Strategy GAP Analysis |  Business Strategy Balanced Scorecard |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-4 Wochen | 120 min initial, dann laufend | 1-3 h | Halber Tag bis mehrere Wochen |
Participantsdifferent | 5-20 | 3-6 | 2-8 | 4-12 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | HEART-GSM Table, Dashboard | Gap Matrix, Action Plan, Risk Notes | Balanced Scorecard, Strategic Measures, Initiative Map |
Tagsno overlap | UX researchTrackingBehavior | MetricsUX researchMeasurementSatisfaction | StrategyAnalysisPlanning | StrategyMetricsExecution |