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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-4 Wochen1-5 TageWochen bis Monate je Goal45-90 min
Participantsdifferent
5-20Nutzertraffic3-103-8
Formatdifferent
AsyncAsyncWorkshop + asyncWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineClick Data, Interest Signal, Learning DecisionGoals, Idea bank, Step-project list, Tasks, Learning reportsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
UX researchTrackingBehavior
ValidationExperimentsDemandDiscovery
RoadmapOutcomesPlanningExperiments
OutcomesStrategyBehaviorPlanning
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