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| Criterion |  UX Research Diary Study |  Facilitation Decision Jam |  Growth Funnel Analysis |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 1-4 Wochen | 60-90 min | 1-3 h | 1-4 Wochen |
Participantsdifferent | 5-20 | 4-10 | 1-5 | 1-6 |
Formatdifferent | Async | Workshop | Async | Async |
Outputdifferent | Diary Entries, Longitudinal Patterns, Experience Timeline | Problem Cluster, Prioritized Challenge, Experiment | Funnel report, Drop-off analysis, Optimization hypotheses | Experiment results, Decision log, Learning summary |
Tagsno overlap | UX researchTrackingBehavior | FacilitationDecisionProblem solvingWorkshop | AnalyticsConversionGrowth | ExperimentsGrowthAnalyticsValidation |