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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-4 Wochen2-4 h30-60 min je Interview45-90 min
Participantsdifferent
5-203-105-10 Interviews3-8
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineStrategy Canvas, Value Curve, ERRC ActionsSolution Feedback, Objection List, Validation NotesImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
UX researchTrackingBehavior
StrategyPositioningInnovationValue
ValidationInterviewsPrototype
OutcomesStrategyBehaviorPlanning
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