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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
HighHighMediumMedium
Timedifferent
1 Tag bis mehrere WochenHalf day90-180 min2-4 h
Participantsdifferent
4-103-83-63-10
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Problem Statement, Prototype, Test LearningsValue Chain Map, Lever ListVRIO Table, Strategic ActionsStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
InnovationPrototypeResearch
StrategyBusiness modelDiagnosisAnalysis
StrategyDiagnosisBusiness modelCapability
StrategyPositioningInnovationValue
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