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| Criterion |  Innovation Design Thinking |  Product Discovery Solution Interview |  Decision Making Force Field Analysis |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | 1 Tag bis mehrere Wochen | 30-60 min je Interview | 45-90 min | 2-4 h |
Participantsdifferent | 4-10 | 5-10 Interviews | 3-12 | 3-10 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Solution Feedback, Objection List, Validation Notes | Force Field Map, Change Levers, Risk Notes | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | InnovationPrototypeResearch | ValidationInterviewsPrototype | ChangeDecisionStrategy | StrategyPositioningInnovationValue |