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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
1 Tag bis mehrere Wochen30-60 min je Interview60-120 min30-60 min je Interview
Participantsdifferent
4-105-10 Interviews2-85-12 Interviews
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Problem Statement, Prototype, Test LearningsSolution Feedback, Objection List, Validation NotesContradiction Statement, Abstraction Notes, Solution Principles, Concept IdeasProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
InnovationPrototypeResearch
ValidationInterviewsPrototype
ContradictionsInnovationProblem solving
DiscoveryInterviewsValidation
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