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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.
Complexitydifferent
HighLowMediumLow
Timedifferent
1 Tag bis mehrere WochenStunden bis wenige Tage45-90 min5-15 min
Participantsdifferent
4-101-41-61-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Statement, Prototype, Test LearningsPretotyping sketch, Test setup, Conversion data, Go or no-go decisionLean Canvas, Core Assumptions, Experiment BacklogVC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step
Tagsno overlap
InnovationPrototypeResearch
ValidationDemandMVP
StartupLeanAssumptionsBusiness model
StartupValidationCompetition
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