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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of MORT Analysis with its method-specific working model.
Operations
MORT Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
HighHighLowMedium
Timedifferent
1 Tag bis mehrere WochenMehrere Tage bis Wochen1-5 Tage1-5 Tage
Participantsdifferent
4-102-6NutzertrafficNutzertraffic
Formatdifferent
WorkshopWorkshop + asyncAsyncAsync
Outputdifferent
Problem Statement, Prototype, Test LearningsMORT Worksheets, Findings per Branch, Corrective Actions, Systemic RecommendationsInterest Metrics, Conversion Signal, Learning NoteClick Data, Interest Signal, Learning Decision
Tagsno overlap
InnovationPrototypeResearch
Root causeSafetySystemicIncident
ValidationExperimentsDemandGrowth
ValidationExperimentsDemandDiscovery
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