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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitydifferent
HighMediumLowLow
Timedifferent
1 Tag bis mehrere Wochen45-90 min1-2 h45-90 min
Participantsdifferent
4-101-62-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Statement, Prototype, Test LearningsLean Canvas, Core Assumptions, Experiment BacklogDIBB document, Belief list, Bet list, Learning reportAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
InnovationPrototypeResearch
StartupLeanAssumptionsBusiness model
StrategyDecisionAssumptionsHypothesis
AssumptionsRiskDecisionDiscovery
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