View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Innovation Design Thinking |  Delivery Communication Plan |  Product Strategy Impact Mapping |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | High | Low | Medium | Medium |
Timedifferent | 1 Tag bis mehrere Wochen | 45-90 min | 45-90 min | 1-2 h |
Participantsdifferent | 4-10 | 2-6 | 3-8 | 4-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Communication Plan, Channel Matrix, Message Cadence | Impact Map, Outcome Hypotheses, Delivery Options | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | InnovationPrototypeResearch | CommunicationStakeholdersDeliveryPlanning | OutcomesStrategyBehaviorPlanning | AlignmentStakeholdersStrategyFacilitation |