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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
HighLowHighLow
Timedifferent
1 Tag bis mehrere Wochen45-90 min2-4 h1-2 h
Participantsdifferent
4-102-83-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Problem Statement, Prototype, Test LearningsAssumption List, Critical Assumptions, Learning PlanFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
InnovationPrototypeResearch
AssumptionsRiskDecisionDiscovery
Theory of ConstraintsSystems thinkingChange
StrategyDecisionAssumptionsHypothesis
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