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Criterion
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Purposedifferent
For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.
Complexitydifferent
HighLowMediumHigh
Timedifferent
1 Tag bis mehrere Wochen30-60 minHalbtags-Workshop, dann iterativ4-5 Tage
Participantsdifferent
4-101-53-125-8
Formatdifferent
WorkshopAsyncWorkshopWorkshop
Outputdifferent
Problem Statement, Prototype, Test LearningsABC Classification, Focus Rules, Control ListHorizon map, Portfolio view, Initiatives per horizon, Resource planPrototype, Test Findings, Decision Rationale
Tagsno overlap
InnovationPrototypeResearch
PrioritizationOperationsPortfolio
StrategyInnovationPortfolioForesight
Design sprintPrototypeValidationInnovation
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