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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 h20-35 min1-5 Tage45-75 min
Participantsdifferent
3-81-5Nutzertraffic2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Sketches, Concept Directions, Design DecisionsTest Card with a pre-set thresholdClick Data, Interest Signal, Learning DecisionTest Matrix, Test Plan
Tagsno overlap
SketchingCollaborationIdeation
ExperimentsValidationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryOptions
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