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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 h1-3 h1-2 h45-120 min
Participantsdifferent
3-82-83-103-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Sketches, Concept Directions, Design DecisionsGap Matrix, Action Plan, Risk NotesTOWS Matrix, Strategic Options, Priority ActionsOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tagsno overlap
SketchingCollaborationIdeation
StrategyAnalysisPlanning
StrategyAnalysisOptions
OptionsDecision framingStrategyComparison
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