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Criterion
Paper illustration for Design Studio
UX Design
Design Studio
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Scenario Planning method illustration showing its working structure
Business Strategy
Scenario Planning
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Purposedifferent
When several designs need to be quickly put in relation to each other, it makes ideas visible and comparable. It encourages early variants instead of long upfront debates.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.
Complexitydifferent
MediumMediumHighLow
Timedifferent
1-3 h1-3 h0.5-2 Tage30-60 min
Participantsdifferent
3-82-84-123-12
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Sketches, Concept Directions, Design DecisionsGap Matrix, Action Plan, Risk NotesScenario Set, Strategic Implications, Robust OptionsSWOT matrix, Strategic options, Action list
Tagsno overlap
SketchingCollaborationIdeation
StrategyAnalysisPlanning
StrategyUncertaintyPlanning
StrategyAnalysisMarketPositioning
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