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Criterion
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Purposedifferent
When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.
Complexitydifferent
HighLowMediumMedium
Timedifferent
4-5 Tage30–60 min per interview30-60 min je Interview30-60 min je Interview
Participantsdifferent
5-81 participant per interview5-12 Interviews5-10 Interviews
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Prototype, Test Findings, Decision RationaleInterview Notes, Themes, Insight SummaryProblem Evidence, Risk Notes, Customer SegmentsSolution Feedback, Objection List, Validation Notes
Tagsno overlap
Design sprintPrototypeValidationInnovation
QualitativeResearchCustomerDiscovery
DiscoveryInterviewsValidation
ValidationInterviewsPrototype
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