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| Criterion |  Innovation Design Sprint |  UX Research Usability Testing |  Product Discovery Wizard of Oz Test |  Product Discovery Concierge MVP |
|---|---|---|---|---|
Purposedifferent | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | When a new experience would still be too expensive to automate for real, it simulates the outcome behind the scenes. It checks user reaction and value before the technology disappears. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. |
Complexitydifferent | High | Medium | High | Medium |
Timedifferent | 4-5 Tage | 1-2 h je Session | 2-10 Tage | 1-4 Wochen |
Participantsdifferent | 5-8 | Based on research question | 5-20 Nutzer | 3-10 Kunden |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Prototype, Test Findings, Decision Rationale | Usability Issues, Severity List, Recommendations | Prototype Learnings, Manual Effort Notes, Risk List | Concierge Learnings, Service Blueprint, MVP Risks |
Tags1 shared | Design sprintPrototypeValidationInnovation | ValidationUXPrototype | PrototypeValidationMVP | MVPValidationServiceDiscovery |