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| Criterion |  Decision Making Delphi Method |  Growth Growth Experiment |  Product Strategy KPI Tree |
|---|---|---|---|
Purposedifferent | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list. |
Complexitydifferent | High | Medium | Medium |
Timedifferent | 1-4 Wochen | 1-2 Wochen | 90-180 min initial, dann laufend |
Participantsdifferent | 6-30 Experten | 1-6 | 3-8 |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | Expert Forecast, Consensus Range, Assumption Notes | Experiment card, Result summary, Next bet | KPI Tree, Owner List |
Tagsno overlap | ForecastingExpertsDecisionStrategy | MarketingGrowthExperimentsLearning | MetricsStrategyAlignmentMeasurement |
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