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Criterion
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
30-90 minMultiple workshops over several weeks30-60 min60-120 min
Participantsdifferent
1-62-82-83-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Decision Tree, Option Map, Assumption ListHooked loop, Trigger map, Reward design, Ethics checkICE Table, Top Idea ListFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
DecisionTreeOptions
GrowthBehaviorRetention
PrioritizationScoringGrowthDecision
GrowthRetentionConversion
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