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| Criterion |  Decision Making Decision Rights Mapping |  Product Strategy ICE Scoring |  Growth A/B Testing |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 90-180 min | 30-60 min | 1-4 Wochen | 45-60 min |
Participantsdifferent | 4-12 | 2-8 | 1-6 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Async | Workshop + async |
Outputdifferent | Decision Rights Matrix, Agreement | ICE Table, Top Idea List | Experiment results, Decision log, Learning summary | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | DecisionGovernanceAlignmentResponsibility | PrioritizationScoringGrowthDecision | ExperimentsGrowthAnalyticsValidation | AssumptionsRiskExperimentsValidation |