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Criterion
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
LowHighMediumMedium
Timedifferent
60-90 min0.5-2 Tage1-3 h2-4 h
Participantsdifferent
4-106-123-104-10
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Problem Cluster, Prioritized Challenge, ExperimentService Blueprint, Fail Points, Ownership MapCustomer Journey Canvas, Pain Points, Experience OpportunitiesJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
FacilitationDecisionProblem solvingWorkshop
Service designOperationsJourneyBlueprint
JourneyCustomerService designCanvas
JourneyServiceService design
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