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| Criterion |  Decision Making Decision Framing Workshop |  Growth Funnel Analysis |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 60-120 min | 1-3 h | 1-5 Tage | 45-60 min |
Participantsdifferent | 4-10 | 1-5 | Nutzertraffic | 2-8 |
Formatdifferent | Workshop | Async | Async | Workshop + async |
Outputdifferent | Decision Frame, Decision Question, Criteria List, Evidence Plan | Funnel report, Drop-off analysis, Optimization hypotheses | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | Decision framingAlignmentCriteriaOptions | AnalyticsConversionGrowth | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |