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Criterion
Paper illustration for DACI
Decision Making
DACI
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
LowMediumHighMedium
Timedifferent
30-60 min1-3 h1-4 Wochen45-60 min
Participantsdifferent
2-101-51-62-8
Formatdifferent
Workshop + asyncAsyncAsyncWorkshop + async
Outputdifferent
DACI Matrix, Decision Owner, Decision LogFunnel report, Drop-off analysis, Optimization hypothesesExperiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
DecisionRolesGovernanceAlignment
AnalyticsConversionGrowth
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
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