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| Criterion | ![]() Decision Making Cynefin Workshop | ![]() UX Research User Interviews | ![]() Product Discovery Opportunity Interview | ![]() UX Research Personas |
|---|---|---|---|---|
Purposedifferent | When problems are unclear, chaotic, or only seemingly familiar, standard recipes fall short. A Cynefin Workshop sorts situations by the nature of their problem and connects them with matching action logic. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 60-180 min | 30–60 min per interview | 30-60 min je Interview | 1-3 Tage |
Participantsdifferent | 4-20 | 1 participant per interview | 5-12 Interviews | Internes Team |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Cynefin Map, Domain-specific Actions, Sensemaking Notes | Interview Notes, Themes, Insight Summary | Interview Notes, Opportunity Themes, Customer Quotes | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | ComplexitySensemakingDecision | QualitativeResearchCustomerDiscovery | DiscoveryInterviewsOpportunityCustomer | ResearchCustomerSynthesis |



