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| Criterion |  UX Design Customer Journey Canvas |  UX Research User Interviews |  UX Research Empathy Mapping |  Domain Modeling EventStorming |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 h | 30–60 min per interview | 30–60 min | 2-8 h |
Participantsdifferent | 3-10 | 1 participant per interview | 4-8 | 5-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Interview Notes, Themes, Insight Summary | Empathy Map, Assumptions List, Research Gaps | Event Timeline, Ubiquitous Language, Boundaries, Open Questions |
Tagsno overlap | JourneyCustomerService designCanvas | QualitativeResearchCustomerDiscovery | SynthesisQualitativeWorkshop | Domain-Driven DesignEventsDiscoveryWorkshop |