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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.
Complexitydifferent
MediumMediumLowHigh
Timedifferent
1-3 h1-2 Tage1-2 Tage0.5-2 Tage
Participantsdifferent
3-10Based on research question10-306-12
Formatdifferent
WorkshopAsyncAsyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesFindability Metrics, Path Analysis, Revised IAClick Heatmap, Success Rate, Design RecommendationsService Blueprint, Fail Points, Ownership Map
Tagsno overlap
JourneyCustomerService designCanvas
Information architectureNavigationFindability
UXNavigationFindabilityValidation
Service designOperationsJourneyBlueprint
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