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| Criterion |  UX Design Customer Journey Canvas |  Operations Theory of Constraints |  UX Research Customer Journey Mapping |  Operations After-Action Review |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | For a system that does not get faster despite effort, the method directs attention to the bottleneck. It concentrates improvement on the point that actually limits throughput. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | After missions or project phases with unclear outcomes, the method makes visible what actually happened and what can be learned from it. It separates course, effect, and causes so experience turns into solid improvement. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | 1-3 h | 2-4 h Analyse, laufend | 2-4 h | 20-45 min |
Participantsdifferent | 3-10 | 3-12 | 4-10 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Constraint Map, Improvement Plan, Flow Metrics | Journey Map, Pain-point List, Opportunity Backlog | Lessons learned, Action items, Event summary |
Tagsno overlap | JourneyCustomerService designCanvas | OperationsConstraintsFlowImprovement | JourneyServiceService design | LearningOperationsImprovement |