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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumLowMediumLow
Timedifferent
1-3 h20-35 min1-4 Wochen30-60 min
Participantsdifferent
3-101-53-10 Kunden1-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesTest Card with a pre-set thresholdConcierge Learnings, Service Blueprint, MVP RisksCompleted Experiment Canvas, Success Metric
Tagsno overlap
JourneyCustomerService designCanvas
ExperimentsValidationDiscoveryHypothesis
MVPValidationServiceDiscovery
ExperimentsValidationDiscoveryHypothesis
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