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| Criterion |  UX Design Customer Journey Canvas |  Team Design Team API |  Delivery Communication Plan |  UX Research Customer Journey Mapping |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 h | Half day initial, dann laufend | 45-90 min | 2-4 h |
Participantsdifferent | 3-10 | Ein Team plus Stakeholder | 2-6 | 4-10 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Team API Document | Communication Plan, Channel Matrix, Message Cadence | Journey Map, Pain-point List, Opportunity Backlog |
Tagsno overlap | JourneyCustomerService designCanvas | TeamAlignmentCommunicationService | CommunicationStakeholdersDeliveryPlanning | JourneyServiceService design |