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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of Spotify Model Mapping with its method-specific working model.
Team Design
Spotify Model Mapping
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a team landscape has grown without clear grouping, it maps roles and relationships onto the Spotify model. It clarifies responsibility, interaction, and load between teams. The result is captured as a Spotify model map and action list.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-3 h90-180 min60–90 min45-90 min
Participantsdifferent
3-105-152-83-12
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesSpotify Model Map, Action ListStakeholder Map, Engagement Plan, Risk NotesExpectation Map, Alignment Notes, Agreements
Tagsno overlap
JourneyCustomerService designCanvas
TeamOrganizationAlignmentDiagnosis
StakeholdersAlignmentFacilitationChange
AlignmentStakeholdersTeam
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