View methods side by side.
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| Criterion | ![]() UX Design Customer Journey Canvas | ![]() Operations Process Mapping | ![]() Operations Gemba Walk | ![]() Operations After-Action Review |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots. | When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions. | After missions or project phases with unclear outcomes, the method makes visible what actually happened and what can be learned from it. It separates course, effect, and causes so experience turns into solid improvement. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-3 h | 1-3 h | 30-120 min | 20-45 min |
Participantsdifferent | 3-10 | 3-10 | 2-6 | 3-12 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Process Map, Handoff List, Improvement Backlog | Observation Notes, Improvement Ideas | Lessons learned, Action items, Event summary |
Tagsno overlap | JourneyCustomerService designCanvas | ProcessOperationsImprovement | LeanObservationProcessOperations | LearningOperationsImprovement |



